When Harvey Mackay coined the phrase: “If you are persistent, you will get it. If you are consistent, you will keep it”, its relevance to the modern business world could not have been foreseen.
No successful business has ever been built overnight. It requires a strong marketing plan and a strategic focus. But most importantly, it requires consistency.
“Don’t celebrate closing a sale, celebrate opening a relationship” – Patricia Fripp.
A few weeks ago, I came across this quote whilst reading an article on about how much customer relationship management (CRM)has changed over the last decade and to be completely honest, I had given it very little thought thereafter. That is, until now.
Over the past decade, advancements in technology, data analytics and social media have completely revolutionised the environment that businesses operate in.
Technology has created new markets for businesses to sell in and completely changed the ways that businesses promote their brands and connect with their customers.
There is no denying that technology
Debt is any sum of money that’s owed from one party that is the debtor or the borrower to the creditor or the lender. Usually, a ‘debt’ and a ‘claim’ are co-extensive because while debt is debtor’s obligation, a claim Read more